Bangalore, April 18: Australian spin legend Shane Warne today launched a limited edition of men's T shirts designed by the cricket himself for the ongoing Indian Premier League, titled 'Spinners by Shane Warne'.
The line, earlier launched in Australia in November 2009 in partnership between Warne and Lime Door brands -- a strategic brand development company in Australia -- has been brought to India by Reliance Trends, its retail partner in India.
Warne sat with the product team and decided on the colours, fabric and graphics that went into designing the T-shirts, Michele Hamdart, CEO of Lime Door Brands said.
On the decision to launch the brand in India, Warne, who is the captain-cum-coach of Rajasthan Royals -- said the foray into the Indian market "is somethting we have planned for a long time and something that I have a lot of faith in".
-----PTi
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