New Delhi : Leader in low-cost Internet connectivity for emerging markets, DataWind Inc. emerged as a tough competitor in India during the fourth quarter of 2015 for selling 20.7 percent of the tablets in comparison to Samsung (15.8 percent), Micromax (15.5percent), Lenovo (13.8percent) and iBall (10.0 percent) according to IDC report.
The company’s tablet sales have far exceeded the growth rate of the overall market in India, which according to IDC was 8.2 percent in 2015.
According to another recent study, DataWind holds 58 percent market share in the sub-Rs. 5,000 tablet segment (approximately USD 75) which is the largest growing segment of the overall market, having nearly doubled since 2014.
DataWind is the only tablet provider in India focused on providing affordable tablets and Internet access. All DataWind tablets and smartphones come bundled with one year of unlimited Internet access, and feature the most affordable ongoing plans available on the market due to the company’s unique, patented technology that reduces up to 97 percent the amount of data needed for web browsing.
“This IDC report reveals that more Indians prefer our tablets than any of our competitors,” said President and CEO DataWind, Suneet Singh Tuli.
“It also demonstrates how our transition to local manufacturing and improvements in our sales channels has allowed us to meet the phenomenal demand,” added Tuli.
He also added that despite these strong numbers, there remains a very large portion of the population in India, like in other developing countries, where hundreds of millions of people are unable to access the Internet due to affordability issues and the lack of network infrastructure.
“We believe our low-cost tablets and unique mobile Internet connectivity is the only solution on the market that overcomes these obstacles and can bring Internet access to millions of people around the world,” he added. (ANI)