The Incumbent must be a Post Graduate/ MBA-Marketing with more than 10 -12 years experience at senior management level in Digital Marketing.
The key responsibilities include building the marketing strategies and work collaboratively to help secure commitment for company goals.
He must be well exposed to the best practices in online marketing, industry trends and analytics. Proven leadership qualities and ability to identify marketing opportunities, drive results and maintain budgets effectively are essential.
He should lead all digital marketing efforts including SEO, SMO, Affiliate, Online customer acquisition and SEM.
The candidate must have thorough understanding of Google analytics and other analytics tools, ability to analyze key metrics to drive efficiencies, especially PPC initiatives and campaigns. He must have solid expertise in performance marketing, CPA/ CPC, CPL and CPM etc. prioritizing initiatives leading to returns for Spends. Candidates with media background will have an advantage.
For details visit : http:// recruitment.etvbharat.com/
Salary: Not Disclosed by Recruiter
Industry:Media / Entertainment / Internet
Functional Area:Marketing , Advertising , MR , PR , Media Planning
Role Category:Senior Management
Role:Head/VP/GM/ Mgr-Online/Digital Marketing
Employment Type: Permanent Job, Full Time
SEO SEM SMO PPC Google Analytics CPL CPM CPC Digital Marketing
Desired Candidate Profile:
Please refer to the Job description above
UG: Any Graduate
PG:MBA/PGDM – Any Specialization, Marketing
Doctorate:Doctorate Not Required
ETV Bharat is a comprehensive digital national news platform conceived to deliver seamless news services, using video-centric Mobile Apps and Web Portals. It is first-of-its kind offering in India in terms of content depth, dedicated journalists network, reach of 23 states with services in 13 languages – Hindi, Urdu, Telugu, Tamil, Kannada, Malayalam, Gujarati, Marathi, Bengali, Punjabi, Assamese, Odiya and English.