Mumbai: Mydala.com, India’s leading local services marketing platform, has joined forces with Viacom 18 as the media partner for ‘Star Trek Beyond’, the third installment of the iconic Star Trek Reboot Series, that released in India on July 22.
Mydala is giving its users a sci-fi thrill with a #StarTrekBeyond contest where its 400 million consumers across 209 cities in India can win movie tickets as well as official merchandise.mydala is also the largest mobile commerce platform in the country doing over 6.6 million transactions per month with 85% of these from mobile platforms.
To play a fun contest and win cool stuff, log in here:
On the association, Anisha Singh, Founder and CEO, mydala.com, said, “We are thrilled to be associated with Viacom18 Motion Pictures for yet another great Hollywood outing with Star Trek Beyond. As an effective digital partner for leading production houses, we have had a very successful track record with most movies turning into blockbusters. A Star Trek movie has a great fan following in India, and we are confident that Star Trek Beyond will create history for itself.”
Mydala will leverage its extensive footprint of more than 130 million users to promote this highly-awaited film which is an action packed battle between good and evil, taking place in space and on a new planet! In “Beyond”, the Enterprise crew explores the furthest reaches of uncharted space, where they encounter a mysterious new enemy who puts them and everything the Federation stands for, to the test.
This is the 6th movie that mydala has promoted for Viacom 18 this year – the other’s being Drishyam, Terminator Genisys, Mission Impossible 5 Rogue Nation, Pyaar Ka Punchnama 2, Santa Banta Pvt. Ltd.
Mydala has also worked with other major production houses like Junglee Pictures, Viacom 18, Dharma Productions, Yash Raj Films, UTV Movies, Baba Films/Eros International and Balaji Motion Pictures to name a few.
Directed by: Justin Lin
Starring: Zachary Quinto (as Spock), Chris Pine (as James T. Kirk), Zoe Saldana (as Uhura) (ANI)