New Delhi: TravelTriangle, India’s first online holiday marketplace has become Contribution Margin Net Marketing (CMNM) positive in 6 Key geographies including an International market, along with reaching 200 Cr GMV. With an enviable growth of 6X since last year, the company is now aiming to reach 100 million dollars by March 2017.
The 6 key markets include Sri Lanka, Himachal Pradesh, Sikkim, Gangtok, Darjeeling and Kashmir which have already started delivering phenomenal results to the business.
TravelTriangle with its unique business model is looking at the metrics which really matters for a business being CMNM Positive. The company takes pride in its lean and efficient model of operations from day one.
Speaking on the achievement, Sankalp Agarwal, CEO & Co-Founder, TravelTriangle said, “TravelTriangle has a DNA of innovation and it is visible from its innovative business model. We have always believed that liquidity is the currency on which marketplace business will be defined and on the same lines, for the fiscal year ending March’16, we have accomplished 3 decisive objectives. First and foremost, we ensured that we achieve enough liquidity in marketplace. Secondly, along with achieving liquidity, we increased take rates by 25%. And thirdly, with sufficient increase in our take rates, we were able to break even in our key geographies.”
TravelTriangle is focused on building India’s largest holiday marketplace.
Its endeavor is to make holiday planning a delight for its customers. It believes the planning process should be simple and intuitive and is constantly adding newer and exciting destinations to its offerings. (ANI)