Tech Mahindra Growth Factories is looking for a young, smart & energetic Digital Marketer for one of its fast growing ed-tech businesses in the B2C space. Led by one of Indias top performing IT companies, youll be a part of a highly passionate & talented team of entrepreneurs. The role promises you exposure to the fastest growing sector in online business, freedom to explore different forms of media and most importantly, an opportunity to make the most of your skills and potential.
Assist in developing the online creative strategy which is in alignment with the brands objectives.
Increase the website ranking, organic traffic and paid traffic.
Increase subscribers to the brands website.
Optimize and monitor website content to drive traffic to the website.
Optimize the websites User Interface (UI) and User Experience (UX).
Perform market research and keyword research on a timely basis.
Track conversion rates and recalibrate strategy to achieve best results.
Creating new accounts and keyword research; editing ad copy and re-marketing.
Responsible for CRM activities, creating newsletters, emailers, etc.
Create a content calendar that schedules the posts, upcoming events and other activities of the company.
Generate maximum ROI from each digital campaign that is implemented.
Make a dashboard that tracks the effectiveness of the various digital mediums.
Keep an eye on competitions digital presence.
Keep abreast of the latest trends in technology.
Salary: INR 4,00,000 – 7,00,000 P.A
Industry: IT-Software / Software Services
Functional Area: Marketing, Advertising, MR, PR, Media Planning
Role Category: Affiliate Marketing Manager
Role: Affiliate Marketing Manager
An MBA with 2-4 years of digital marketing experience.
A solid understanding of paid digital media marketing properties, campaign analytics, budget optimization, and digital strategies.
Excellent knowledge of and experience in SEO, SEM, PPC, CTR, Keyword Density, Web Marketing, Google Adwords, Google Analytics, Social Media Optimization (SMO), Online Advertising, Social Media Marketing Campaigns (SMM), Keyword Research, etc.
An expert in managing paid search campaigns.
Excellent verbal, written and presentations skills.
Education:UG -Any Graduate – Any Specialization, B.Com – Commerce
PG – Any Postgraduate, Post Graduation Not Required
Doctorate – Any Doctorate – Any Specialization, Doctorate Not Required
Tech Mahindra is part of the US $15.4 billion Mahindra Group and is a leading global systems integrator and business transformation consulting organization, focused primarily on the telecommunications industry. Tech Mahindra helps companies innovate and transform by leveraging its unique insights, differentiated services and flexible partnering models. This has helped customers reduce operating costs, generate new revenue streams and gain competitive advantage. Tech Mahindra expanded its IT portfolio in 2009 by acquiring the leading global business and information technology services company, Mahindra Satyam (earlier known as Satyam Computer Services).
Tech Mahindraâ€™s capabilities spread across a broad spectrum, including Business Support Systems (BSS), Operations Support Systems (OSS), Network Design & Engineering, Next Generation Networks, Mobility Solutions, Security consulting and Testing.
Tech Mahindraâ€™s solutions portfolio includes Consulting, Application Development & Management, Network Services, Solution Integration, Product Engineering, Infrastructure Managed Services, Remote Infrastructure Management and BSG (comprises BPO, Services and Consulting).
With an array of service offerings for TSPs, TEMs and ISVs, Tech Mahindra is a chosen transformation partner for several leading wireline, wireless and broadband operators in Europe, Asia-Pacific and North America.
Tech Mahindra has successfully implemented more than 16 Greenfield Operations globally and has over 130 active customer engagements mostly in the Telecom sector. The company has been involved in about 8 transformation programs of incumbent telecom operators.
Tech Mahindra has a global footprint through operations in more than 31 countries with 17 sales offices and 15 delivery centers. Assessed at SEI CMMi Level 5, Tech Mahindra’s track record for value delivery is supported by over 40,500 professionals who provide a unique blend of culture, domain expertise and in depth technology skill sets. Its development centers are ISO 9001:2008 & BS7799 certified.
Contact Company:Tech Mahindra Ltd