New Delhi [India]: The jewelry industry in India is emerging on a grand scale. The leading market researcher McKinsey & Company reveals that the industry is expected to grow 5-6 percent every year from an annual global sale of 148 billion euros to 250 billion euros by 2020.
Beside many leading international players, there are numerous domestic jewelry brands that are proving their mettle across the country and is on a verge to expand on a massive scale globally. Sogani Jewellers is one of them!
Conceived by Mr. S. K. Sogani, this leading jewellery brand in India is engaged in presenting masterpieces when it comes to jewellery. They are not just a company but an iconic team of professionals who create outstanding jewellery with unique designs. Mr. Sogani envisions to take this brand to new heights and his daughter Ms. Preeti Sogani is making sure that this legacy is taken forward and their brand succeeds in the national as well as international markets.
How It All Started
A young and dynamic entrepreneur, Ms. Preeti Sogani is a highly qualified professional with a degree in International Business from the Middlesex University, London. She completed her post-graduation in MSc Entrepreneurship from The Royal Holloway University of London, Egham, UK. With her innovative leadership style, excellent communication and networking skills, she has been successful in placing Sogani Jewellers on an international platform with her powerful brand positioning strategies. In less than a year, she has strengthened company’s sales and marketing department and has initiated and launched the e-commerce business platform by the firm.
Ms. Preeti joined her father, Mr. S.K. Sogani’s business in the year 2015. Sogani Group of Companies is a diverse group which is currently operating in various fields like construction, jewellery manufacturing and retail, clothing retail, import and export of manufactured gold and diamond jewellery, hospitality industry – Resort and Hotel. After a few months of training, she is now working passionately on the expansion of Sogani Group globally. In her own words, “I am determined to achieve new heights and success for the business my father established years ago. Within the next 5 years, I want to establish our flagship stores in UK and Dubai.”
A Visionary
Being an effective coordinator, excellent leader and a visionary, she initiated the demand planning and supply chain models in-house that reduced the operating expenses by 25 percent and set up a completely new electronic stock management system. She says, “As we are willing to make Sogani one of the most successful brands all over the world, digitalization is a tool that can change our dream into reality. With our web portal, you can connect with Sogani just by a single click. Very soon, we are also going to be a part of many fashions shows and lifestyle events.”
Apart from working hard in the firm, she is also the Managing Director of Heiwa Heaven Resort, Jaipur where you can experience the unique essence of nature. She also manages and contributes actively in other verticals under the group namely 9to9 Bazaar, Jaipur (A house of complete Family wear), Peace International Pvt. Ltd., Jaipur (Export/Import & Manufacturer of Gems & Jewellery), Sogani Developers & Builders Pvt. Ltd., Jaipur (Deals in Property & Building Constructions).
She loves to read, write, and listen to music. She is an ardent fan of adventure sports and whenever she has the opportunity, she tries to engage herself in various sports. She wants to explore the world through traveling. (ANI)