Minhaj Adnan

All-New MacBook Pro Features an Immersive 16-Inch Retina Display, Up to 80 Percent Faster Performance and a New Magic Keyboard Cupertino, California — Apple today unveiled an all-new 16-inch MacBook Pro — the world’s best pro notebook — designed for developers, photographers, filmmakers, scientists, music producers and anyone who relies on a Mac to create their life’s best work. The all-new MacBook Pro features a brilliant 16-inch Retina Display, the latest 8-core processors, up to 64GB of memory, next-generation graphics with up to 8GB of VRAM and a new advanced thermal design, making it the most powerful MacBook Pro ever. Featuring a new Magic Keyboard with a redesigned scissor mechanism and 1mm travel for a more satisfying key feel, the 16-inch MacBook Pro delivers the best typing experience ever in a Mac notebook. The 16-inch MacBook Pro also includes a six-speaker sound system, longer battery life, Touch Bar, Touch ID, the Force Touch trackpad and the Apple T2 Security Chip. “Our pro customers tell us they want their next MacBook Pro to have a larger display, blazing-fast performance, the biggest battery possible, the best notebook keyboard ever, awesome speakers and massive amounts of storage, and the 16-inch MacBook Pro delivers all of that and more,” said Tom Boger, Apple’s senior director of Mac and iPad Product Marketing. “With its brilliant 16-inch Retina display, 8-core processors, next-gen pro graphics, even better thermal design, new Magic Keyboard, six-speaker sound system, 100Wh battery, up to 8TB of storage and 64GB of fast memory, the 16-inch MacBook Pro is the world’s best pro notebook.” Largest Retina Notebook Display Ever Pros love the brilliant 500 nits, P3 wide color gamut Retina display on MacBook Pro, and at 16 inches, it’s the largest Retina notebook display ever. Featuring a resolution of 3072x1920 and a higher pixel density of 226 PPI, the 16-inch Retina display delivers nearly 6 million pixels and an even more immersive front-of-screen experience. Each display is individually calibrated in the factory for accurate gamma, white point, and primary colors. New Magic Keyboard The 16-inch MacBook Pro features a new Magic Keyboard with a refined scissor mechanism that delivers 1mm of key travel and a stable key feel, as well as an Apple-designed rubber dome that stores more potential energy for a responsive key press. Incorporating extensive research and user studies focused on human factors and key design, the 16-inch MacBook Pro delivers a keyboard with a comfortable, satisfying and quiet typing experience. The new Magic Keyboard also features a physical Escape key and an inverted-“T” arrangement for the arrow keys, along with Touch Bar and Touch ID, for a keyboard that delivers the best typing experience ever on a Mac notebook. More Advanced Thermal Design The 16-inch MacBook Pro uses the most advanced thermal architecture ever in a Mac notebook to enable the system to run at higher power for sustained periods of time. The sophisticated fan design features a larger impeller with extended blades along with bigger vents, resulting in a 28 percent increase in airflow, while the heat sink is 35 percent larger, enabling significantly more heat dissipation than before. Together, these advancements in cooling capacity allow the 16-inch MacBook Pro to sustain up to 12 more watts during intensive workloads than the previous design. Powerful Processors and Faster Memory Whether compiling code, editing multi-cam video or doing 3D animation, MacBook Pro customers need pro-level compute power they can take on the go. To deliver blazing-fast performance, the 16-inch MacBook Pro features the latest 6- and 8-core 9th-generation processors with Turbo Boost speeds up to 5.0 GHz, which deliver up to 2.1 times faster performance than the quad-core 15-inch MacBook Pro.1 Its powerful CPUs, combined with faster memory up to 64GB for the first time, and its more advanced thermal design, will enable pro workflows never before possible on a MacBook Pro. When compared to the fastest quad-core 15-inch MacBook Pro: Music producers can playback massive multi-track projects with up to 2.1 times more Amp Designer plug-ins in Logic Pro X.Scientists and researchers will benefit from 2.1 times faster simulation of dynamical systems in MATLAB.Developers using Xcode can compile code up to 1.8 times faster. Photographers can apply complex edits to photographs 1.7 times faster in Photoshop. Next-Generation Graphics Graphics performance is critical to pros, whether they’re creating the next big game title, rendering a complex 3D scene or color grading a blockbuster film. The 16-inch MacBook Pro features new AMD Radeon Pro 5000M series graphics — the first 7nm mobile discrete GPUs for pro users. Paired with GDDR6 video memory and with an 8GB VRAM option for the first time, pro users will be able to tackle GPU-intensive tasks faster than ever. Customers who choose the standard configuration will see 2.1 times faster graphics performance than the previous standard configuration. Those who opt for the highest-end graphics options will see up to 80 percent faster performance than the previous high-end configuration.1 When compared to the previous-generation 8-core 15-inch MacBook Pro with the highest graphics options: Video editors using DaVinci Resolve will see up to 1.8 times faster effects rendering when color grading.Gamers will enjoy smoother gameplay with up to 1.6 times faster performance in games like Fortnite.In Unity, developers will experience 1.4 times faster fly-through performance during game development. To power all this performance, MacBook Pro features a 100Wh battery — the largest ever in a Mac notebook — for an additional hour of battery life of up to 11 hours of wireless web browsing or Apple TV app video playback. First 8TB Notebook For pros with massive asset libraries and large projects that need even more storage in a notebook, the new MacBook Pro doubles the SSD storage to 512GB and 1TB on standard configurations. And for the first time, MacBook Pro can be configured with a staggering 8TB of storage — the largest SSD ever in a notebook. Higher Fidelity Audio Experience The 16-inch MacBook Pro introduces a completely redesigned six-speaker, a high-fidelity sound system designed to bring musicians, podcasters and video editors the most advanced audio experience ever in a notebook. New Apple-patented force-canceling woofers use dual opposed speaker drivers to reduce unwanted vibrations that distort the sound. As a result, music sounds more clear and natural than ever before, and the bass can go half an octave deeper. An upgraded high-performance mic array delivers a 40 percent reduction in hiss and an improved signal-to-noise ratio that rivals that of popular professional-grade digital microphones, delivering super-clean recordings that capture even the quietest details. macOS, Designed for Pros Pro users love the power, reliability, and productivity built into macOS — designed to take full advantage of Mac hardware, deliver robust features with the highest possible performance and work seamlessly with other Apple devices. Dark Mode highlights pro content while controls recede into the background on the Mac’s stunning Retina display. Sidecar, a new feature in macOS Catalina, lets users leverage iPad as a second display or as a high-precision tablet input device using Apple Pencil. Files on macOS can be quickly browsed with visuals and easy access to metadata with Gallery View in Finder. Along with a robust ecosystem of third-party apps and devices, macOS includes Apple apps like Safari, Mail, Pages, Numbers, and Keynote, and supports high-performance apps like Final Cut Pro X, Logic Pro X, and Xcode. Every new Mac ships with macOS Catalina, delivering the power, reliability and productivity features pros love. Mac Pro and Pro Display XDR Today, Apple also announced that the all-new Mac Pro, the world’s best pro desktop, and Apple Pro Display XDR, the world’s best pro display, will be available in December. Designed for maximum performance, expansion, and configurability, Mac Pro features workstation-class Xeon processors up to 28 cores, a high-performance memory system with a massive 1.5TB capacity, eight PCIe expansion slots and a graphics architecture featuring the world’s most powerful graphics card. Pro Display XDR features a 32-inch Retina 6K display with P3 wide and 10-bit color, 1,600 nits of peak brightness, 1,000,000:1 contrast ratio and a super wide viewing angle, all at a breakthrough price point. Mac Pro, the world’s best pro desktop, and Pro Display XDR, the world’s best pro display, will be available in December. Pricing and Availability Starting at $2,399, the 16-inch MacBook Pro is available today through apple.com and the Apple Store app. It will be in Apple Stores and Apple Authorized Resellers in the US later this week and coming soon to stores around the world. Additional technical specifications, configure-to-order options and accessories are available online at apple.com/mac. Source: Apple

Minhaj Adnan

Apple Introduces 16-Inch MacBook Pro, worlds best pro notebook

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