San Fransisco: Forbes releases a list featuring highest paid YouTube stars of the year. Among them Youtube star Ryan origin of United States, the 6-year-old “host” of Ryan ToysReview, a popular toy-review channel on YouTube, who earned upto 71 crores in a year by reviewing toys, And one of the biggest of them all is a 6-year-old named Ryan who plays with toys — mesmerizing millions of children across the globe.
Since he was 3 years old, Ryan’s parents have been capturing videos of him opening toys, playing with them and “reviewing” them for videos posted on their YouTube channel, “Ryan ToysReview.” Ryan’s last name and his place of residence are a closely guarded secret, and not without reason.
Ryan has become a multi-millionaire, according to Forbes magazine’s just-out list of highest paid YouTube entrepreneurs. He was ranked number eight, having brought in Rs. 71 Crores in revenue between June 1, 2016, and June 1, 2017, before management fees and taxes, of course. He tied with the comedy channel Smosh, created by Anthony Padilla and Ian Hecox.
Last year, The Verge profiled the channel and Ryan’s parents, who have shot and produced the account’s frequently (nearly daily) released videos since Ryan ToysReview started in March 2015.
Children everywhere have become hooked, watching his videos for hours a day, even mimicking him and starting their own YouTube channels. For some of his youngest fans, Ryan is not just some stranger on the Internet. He is their friend.
Combined, the world’s 10 highest-paid YouTube stars earned $127 million, up 80 percent from last year. According to Forbes, this boost came thanks to ad dollars from a surge in views — including a healthy sum from “Ryan ToysReview.”
What has grown into a viral phenomenon began with a simple, unremarkable 15-minute video about a Lego Duplo train set. When his family started recording and posting the videos in March 2015, the 3-year-old barely had any views let alone reviews, according to a profile of Ryan in Verge. In his first video, he simply opened a Lego box, set up the blocks, and played with them. See his first video shared on youtube by its channel:
Soon the boy started playing with not just one toy at a time, but two, and then dozens. About four months in, his channel saw an explosion of traffic, driven primarily by a viral video of Ryan reviewing a hundred toys at once. It is titled “100+ cars toys GIANT EGG SURPRISE OPENING Disney Pixar Lightning McQueen kids video Ryan ToysReview” See video which is most popular among all of his videos:
“Ryan ToysReview” took off. Views started doubling every month. In January of 2016, he hit 1 million subscribers. A year later, he had more than 5 million. Now, he’s at more than 10 million subscribers and upto 70 billions of views.
See his other most popular videos:
Disney Junior Videos WORLD BIGGEST GIANT EGG SURPRISE OPENING Mickey Mouse Clubhouse Minnie toys
Disney Cars Toys and Japanese Surprise Toys Lightning McQueen
Many videos include Ryan doing things other than playing with toys. They show him going to get a haircut, playing hide and seek in a hotel and attending his twin siblings’ birthday party.
Increasingly the videos aren’t just about opening new toys, but about sharing the substance of the family’s daily routine, the stuff of life itself. Ryan’s family started a second channel that operates more like a traditional vlog.
The camera, which is usually something as simple as a smartphone, is never off. Ryan may be the youngest YouTube star currently on the platform, but his twin sisters, who appeared on YouTube when they were just weeks old, are getting an even earlier start.