Leading Recruitment & Executive Search Firm
Iran
The Role
• Responsible for effectively managing all marketing campaigns across all channels (offline, online, search, display, social etc.), including set up, launch, tracking & optimization
• Coordinate marketing campaigns with company management, considering budget, timelines, content and effectiveness
• Organize trade shows, events, client forums, webinars, advertising, and/or email campaigns to drive awareness and new business
• Provide search engine optimization including keyword research and competitor analysis
• Responsible for monitoring and analyzing market trends within the industry
• Support organization’s social media pages and day-to-day social media activities for e.g. LinkedIn, Facebook, YouTube, Twitter etc.
• Direct agency and/or graphic designer on content and creative requirements
• Generate content to support thought leadership efforts and campaigns (i.e. infographics, case studies, white papers, social media, etc.)
• Collaborate with Marketing head, PR and/or external marketing firms where appropriate (i.e. campaigns, print, advertising, PR, content marketing, research)
• Effectively utilize CRM system/database to track all marketing activities/ROI
• B2B Marketing Campaigns
Requirements
• 3-5 years’ experience in marketing, communications, PR or related field
• Bachelor’s Degree or MBA Preferred in a related field
• Proven marketing experience for a B2B audience and ability to delivery strong, measurable results
• Proven marketing experience in e-businesses
• Hands-on experience on managing marketing campaigns including Google AdWords, strong working knowledge of Google Analytics
• Experience working with Marketing Email Software, CRM (preferably Microsoft Dynamics), , Google Analytics, Google Adwords
• Strong Microsoft Office Skills
• Must be fluent in English
About the Company
The company is the leading job site and online recruitment service in Iran, with a database of half a million Iranian professionals, specialists and managers across all industries and job categories. The company specializes in matching top candidates with attractive career opportunities through its internet site. It serves as the primary recruitment channel for many leading Iranian companies and virtually all the international firms operating in Iran. The company is run by a team of young professionals with diverse backgrounds.